You probably know that Shopify is a popular ecommerce platform with many built-in features to help you start and grow your online business.

However, to truly stand out, you may need to tap into the power of page builder apps.

In this article, we'll discuss some of the top Shopify page builder tools that can help you improve the overall shopping experience for your customers.

Let's get started!

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The Best Shopify Page Builder Tools: An Overview

If you are in a hurry, here is a handy overview of the best Shopify page builder tools:

AppWhy It's UniquePricingRead Review
PageFlyConnect with their own app store.$0 / $24 / $99 per monthPageFly Review
ShogunAI Designer that allows you to build dynamic page sections.$ 99 / $299 / $499 per monthShogun Review
LayoutHubIt is unique for its ease of use, especially for those with non-technical skills.$0 / $15 / $30 / $60 per monthLayoutHub Review
EComposerIntegration with ChatGPT$0 / $19 / $39 / $149 per monthEComposer Review
GemPagesImage to layout AI feature, focusing on building dropshipping stores.$0 / $29 / $59 / $199 per monthGemPages Review
Zipify Split testing to find and scale winning offers quickly.$30 / $66 / $138 per monthZipify Review
TapitaOptimized for fast load times due to its lightweight code.$0 / $9 / $29 / $49 per monthTapita Review
Puco SectionsOffers advanced block customization and seamless platform integration tailored specifically for Shopify.Not specifiedPuco Sections Review
AftershipLazy loading pages, live chat support, and analytics to showcase your top products.$35 / $95 / Custom per monthAftership Review

How do you choose the best Shopify page builder?

Understanding your target market

When selecting a page builder, you should think about your needs.

For example, do you want an app that's very easy to use or one that has lots of advanced features?

Here's a simple breakdown:

  • Ease of use. Opt for a builder with an intuitive drag-and-drop interface. LayoutHub is an excellent choice for those without coding skills.
  • Features. Consider the elements, sections, templates, and functionality available. PageFly offers a wide range of these features.
  • Customization. Check the customization options, like custom CSS and HTML, to ensure a perfect look. For example, Shogun allows extensive customization for those with technical know-how.
  • Performance. Choose a page builder that generates lean, fast-loading code for optimized speed across all devices. GemPages is praised for generating clean code that doesn't slow down page load times.
  • Support. Review support options like forums, docs, and response times from the development team. Tapita is well-known for its excellent customer support.
  • Integrations. Select an app offering integrations for other apps. Puco Sections is a great example.
  • Pricing. Consider the balance between cost and features; for instance, LayoutHub offers a free plan with basic features, which is suitable for small businesses, while its premium plans are more feature-rich for scaling businesses.
  • Reviews. Reading user reviews on platforms like Trustpilot or Shopify's App Store can provide real-world insights into the performance and reliability of a page builder.

The 9 best Shopify page builder tools

Excited to discover the top Shopify page builders for your store? That's awesome!

1. PageFly Review

Pagefly official homepage

PageFly is the most frequently installed Shopify page builder.

In fact, it's the 14th most popular Shopify app overall!

PageFly allows you to create custom store pages without requiring any code.

Through an easy interface, users can arrange page elements by simply dragging and dropping headers, footers, images, text blocks, and more onto the canvas.

PageFly comes pre-loaded with hundreds of professionally designed templates across various industries to help merchants get started quickly:

Templates pagefly

These templates can be fully customized to match your unique brand identity.

The app also features robust section tools that divide pages into modular blocks for additional flexibility and design control.

Unique features

  • App integrations. PageFly integrates with various other Shopify apps, enabling additional features like email marketing, social media, and customer reviews.
  • Wide range of templates. PageFly offers diverse templates suitable for various industries.
  • User-friendly drag-and-drop editor. The intuitive interface allows users, especially those without coding skills, to easily create and customize pages.

Pricing

While a free plan is available, it is limited to creating only one page.

Pricing pagefly

The paid plans range from $24 to $99 per month, which can significantly add to your expenses, especially if you are on a tight budget.

2. Shogun Review

Shogun ecommerce optimization and personalization

Shogun is a full-featured Shopify page builder that provides you with an intuitive visual editor for creating optimized store pages.

With Shogun's drag-and-drop interface, users can design page layouts seamlessly; it's pretty awesome, huh?

Also, Shogun offers hundreds of responsive templates, section management, and integrations with apps like Abandoned Cart Recovery.

It also includes tools for personalizing content based on customer data through dynamic segments.

Unique features

  • Artificial Intelligence. Shogun is known for its advanced algorithms in machine learning.
  • SEO tools. It offers SEO features to help you manage your content creation so that you won't need to use third-party tools.
  • Community and support. Shogun has a strong community and support, providing resources for learning and troubleshooting.
  • A/B testing. One of Shogun's most powerful features is A/B split testing, which allows merchants to test up to two versions of a page simultaneously.

Pricing

Shogun's most basic plan starts at $99 per month and includes all the core features:

Shogun pricing

This plan contains up to 70 page templates and includes access to Shogun's full library of design blocks, themes, and elements.

3. LayoutHub Review

Layouthub easy Shopify page builder

LayoutHub is a Shopify app that enables you to create beautiful landing pages, product pages, and more using a visually appealing editor.

The platform is known for its responsive customer service, with many users appreciating the quick and helpful support; in fact, the Trustpilot reviews are a confirmation consensus.

Focusing on user-friendliness, LayoutHub brings its own set of unique features to the table.

Unique features

  • User-friendly interface. Merchants appreciate its straightforward and powerful editor, making it easy for anyone to use, regardless of their technical skills.
  • Diverse and professional layouts. The app offers a wide range of professional layouts.
  • Designed specifically for Shopify. It ensures seamless integration and is scalable for businesses of all sizes. Regular updates and live chat support make it a great choice for online store design.​

Pricing

If you want to test the waters, LayoutHub has a plan that's absolutely free.

It's quite handy for small projects since you can use all their premium layouts, but are limited to three pages:

Layouthub pricing

It's like LayoutHub has thought of everything to scale with your business, right?

4. EComposer Review

Best landing page builder for Shopify free

The next page builder on our list is EComposer.

This software company has received exceptionally high ratings on key review platforms.

Both Trustpilot and the Shopify App Store awarded it a perfect five out of five stars - a rare achievement that is a strong signal of the tool's quality. 

This score doesn't come without a proper reason. The website's interactivity makes you want to choose them right from the get-go.

Moreover, their Facebook community currently counts 640 members, which isn't a lot, but it can help build connections with other business owners around your industry.

Unique features

  • AI Content generation. Integration with AI tools like ChatGPT for quick and efficient content creation.
  • Extensive template library. It offers over 100 page templates and 260+ section layouts.
  • Built-in extensions and analytics. Includes built-in extensions for sales enhancement and analytics tools for monitoring page performance

Pricing

EComposer's free plan provides basic features that are good enough to get you started.

Standard ($19/mo) includes 15-page publishing and section builders. Pro ($39/mo) adds 50 pages of publishing and analytics:

Pricing Ecomposer

5. GemPages Review

GemPages storefront builder for shopify

GemPages is used by over 165,000 global merchants and has received over 3,700 5-star reviews.

The platform emphasizes ease of use, customization, and conversion optimization.

Unique features

  • AI image-to-layout feature. This AI feature helps convert images and URLs into editable layouts.
  • SEO Optimization. Pages created with GemPages have clean code and offer customizable SEO tags and descriptions, enhancing search engine visibility​.

Pricing

GemPages offers several pricing plans:

GemPages pricing

The Free plan is for individuals, allowing a single page.

The Build plan, at $29 per month, is for small businesses and includes unlimited published pages and additional features like high-speed CDN.

The Optimize plan, at $59 per month, is designed for SMEs, offering features like popup elements and unlimited sections with the Image to Layout feature.

6. Zipify Review

Zipify pages

Zipify is a dynamic page builder for Shopify designed to accelerate marketing efforts and enhance sales funnels.

It offers various conversion-optimized templates, tested on a $100 million+ Shopify store, to ensure high performance.

The builder features drag-and-drop functionality, making it easy to create custom landing pages, product pages, and more.

Unique features

  • A/B testing. You can test different page versions to determine the most effective layouts and content for your audience.
  • Support for sales funnels. The tool supports comprehensive sales funnels, including cross-sells and upsells.
  • Optimized for speed. Pages created with Zipify are optimized for fast loading, which is crucial for maintaining customer engagement and SEO rankings.

Pricing

Zipify's pricing plans range from $30 to $138 per month. They also offer a free 14-day trial:

Zipify pages pricing plans

7. Tapita Review

Tapita homepage

Tapita is a Shopify page builder designed to unlock the full potential of Shopify stores and maximize sales.

It offers a range of solutions for creating various types of pages, such as homepages, landing pages, blog pages, and more, without requiring coding skills.

Shopify landing page builder Tapita

Tapita also includes features for optimizing SEO and page speed, both crucial for improving conversion rates and sales.

Unique features

  • Pre-launch page feature. Tapita offers a Coming Soon/Pre-launch page builder, helping businesses create a solid first impression before officially launching their store.
  • SEO and speed optimization. The platform includes tools for optimizing SEO and page speed, which are crucial for improving search engine rankings and user experience.

Pricing

Tapita's pricing starts at a free plan and goes up to the Professional plan of $59 per month:

Tapita landing page builder pricing

8. Puco Sections Review

Puco sections theme sections

Puco Sections is a page builder specifically built for Shopify that allows you to create and customize your online store's pages with ease, using a drag-and-drop interface to design unique layouts.

Moreover, if you want to enhance your store design, you can add custom fonts and discount pop-ups, which you can find on the add-on page.

It is clear from visiting the website that this page builder has been built for productivity rather than as an expensive, fancy solution for store owners.

Unique features

  • Highly rated. Puco is easy to use, and people love it for that. Also, according to reviews, it seems to be run by a single individual.
  • Performance. Since it was built specifically for Shopify, Puco Sections is optimized for seamless integration and high efficiency, ensuring fast loading times and a smooth user experience that aligns with Shopify's standards.
  • Plenty designs. This page builder has more than 120 pre-designed templates, giving you choices to start creating professional-looking pages quickly.

Pricing

Puco Sections is free to install:

Puco sections pricing

9. Aftership Review

aftership page builder

The last page builder on our list is Aftership.

The actual 'page builder' is called Automizely, which can be a little confusing at a glance, but the two companies are the same developer:

Automizely page builder

AfterShip, known for its tracking and post-purchase solutions, collaborates with Automizely, a comprehensive suite of marketing tools, including the page builder.

This collaboration combines AfterShip's expertise in logistics and customer post-purchase experience with Automizely's capabilities in creating engaging conversion-optimized web pages.

Unique features

  • Enhanced customer experience. Features like SEO optimization, product recommendations, and sticky add-to-cart options help improve the overall customer shopping experience and potentially boost sales.
  • Analytics and performance tools. The platform provides valuable insights through page analytics, helping you understand customer behavior and optimize your pages for better performance.
  • SEO settings. Built-in lazy-loading, along with customizable meta tags, ensures that your website loads efficiently and ranks higher in search engine results, enhancing visibility and driving more organic traffic.

Pricing

Here is an overview of Aftership's pricing for its page builder:

Pricing plans aftership page builder

Taking action

Reading and absorbing information and knowledge is great (definitely if it’s free!), but do you know what’s even better?

Taking action!

So, to help you with taking action with what you have learned in this article, take a look at the bullet points:

  • For enhancing your online visibility through SEO optimization, consider Shogun and GemPages. Shogun's SEO tools help manage content creation efficiently, while GemPages offers clean code and customizable SEO tags and descriptions to boost search engine visibility.
  • If page load speed is a priority, look at Tapita and Zipify. Tapita's lightweight code optimizes for fast load times.
  • EComposer stands out for its integration with AI tools like ChatGPT, offering quick content creation. This is ideal for those looking for a more automated design process.
  • LayoutHub and PageFly are excellent choices for users without technical skills.
  • Balance the cost against the features offered. Remember, the cheapest option might not always be the best. Evaluate options like LayoutHub, which offers a free plan suitable for small businesses, and PageFly, with its varied pricing tiers.

Final verdict

In the past, building customized landing pages and storefronts required extensive coding skills and technical expertise.

These visual tools have lowered the barrier to entry, allowing business owners from any industry to design and test compelling page experiences to engage customers.

So, what is the final verdict?

Final verdict: The best Shopify page builder is PageFly due to its incredible selection of templates, app integrations, and academy tutorials.

Plus, PageFly is rated 4.9/5 in the Shopify App Store and 5.0/5.0 on Trustpilot.

We hope you've enjoyed the read as much as we've enjoyed sharing insights into these top Shopify page builder options.

Have a great day!

Want to learn more about Shopify?

Ready to move your Shopify store to the next level? Check out the articles below:

Plus, don’t forget to check out our in-depth how to start a Shopify store guide here.

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