By now, you've probably heard about GPT (Generative Pre-trained Transformer) technology – the amazing Artificial Intelligence (AI) that can understand and generate human-like text.

OpenAI, the creators of ChatGPT, have launched a GPT store, filled with custom GPTs created by the community.

Some of these custom GPTs are specifically designed to make anything from customer service to marketing much easier.

In this article, we’ve compiled a list of the best custom GPTs to help you take your Shopify store to the next level.

So, sit back, relax, and get ready to discover some amazing custom GPTs!

Tip: Have you already created your Shopify account? If not, sign up by clicking this link here to get a free 3-day trial + 1 month for $1!

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13 Best Custom GPTs for Shopify: An Overview

Don't want to read our in-depth reviews on every custom GPT?

If so, here is a quick overview of every GPT that's in this article:

Custom GPTBest ForRatingRead Review
Shopify SidekickShopify in general4.2/5.0Shopify Sidekick Review
Name GeneratorBrainstorming store names3.6/5.0Name Generator Review
Brand ArchitectBranding4.3/5.0Brand Architect Review
Target Audience Persona GPTDescribing target audiences4.5/5.0Target Audience Persona GPT Review
Listing Description GeneratorWriting product descriptions4.7/5.0Listing Description Generator Review
HelpCenterCreating Shopify FAQ pages4.7/5.0HelpCenter Review
Liquid Programming GPTShopify liquid coding4.0/5.0Liquid Programming GPT Review
Shopify's Help Center Assistant GPTShopify-specific questionsN/AShopify's Help Center Assistant GPT Review
Fully SEO Optimized ArticleShopify SEO and blogging4.2/5.0Fully SEO Optimized Article Review
ZipchatCustomer service4.7/5.0Zipchat Review
Copywriter GPTMarketing4.1/5.0Copywriter GPT Review
LangShopTranslating your Shopify store4.9/5.0LangShop Review
Ecommerce Platform AdvisorComparing Shopify to other platformsN/AEcommerce Platform Advisor Review

Find more tools here: The 15 Best AI Tools for Shopify in 2024 (Free & Paid)

The 13 top custom GPTs for your Shopify store

Let's start with the list of the best custom GPTs for Shopify:

Note: The GPTs are sorted from ones that you'll probably need at the start of creating your store to tasks that you'll do at a later stage! (So not from best to worst.)

1. Shopify Sidekick - Best for Shopify in general

Shopify Sidekick is set to build on the solid foundation laid by Shopify Magic.

It was announced in July 2023, and as of July 2024, it's in the early access stage.

Sidekick promises to bring advanced financial analysis, better reporting, and smarter automation customized specifically for Shopify stores.

Shopify Sidekick page

For example, Sidekick can analyze your sales data to tell you which are your winning products.

If sales for a certain product are down, just ask Sidekick why, and you'll get an in-depth analysis, complete with actionable advice.

Isn’t that amazing?!

No more manual crunching of sales data or the need for separate analytics tools.

However, we're not quite sure how accurate it will be since Sidekick isn’t available yet.

But you can sign up for early access by providing your email and Shopify store URL here.

In the meantime, you can experiment with the Shopify Sidekick GPT:

Shopify Sidekick GPT

Shopify Sidekick GPT is designed by Shopify itself as a general assistant for any questions you might have when building out your Shopify store.

That means you can ask it about anything from getting your first sale to writing your refund policy!

Example of output

Since this custom GPT is designed to answer literally any Shopify-related question, we can take many different directions here!

However, let's take something that every Shopify store owner might struggle with; a high percentage of abandoned carts.

So, let's ask Shopify Sidekick:

Can you give me a few advanced strategies for reducing the number of abandoned carts on my Shopify store?

Here is the complete answer:

Shopify Sidekick GPT output

Of course, it's AI, so it's not a perfect answer like you would expect from a conversion optimization expert.

For example, Shopify uses a one-page checkout as the standard now.

However, it still gives you some good ideas:

  • Enable Shop Pay Installments. This can help to reduce the friction in the cart, especially for high-ticket items.
  • Abandoned cart emails. These can win back up to 20% of your abandoned carts.
  • Mobile-friendly checkout. Because most of your customers will probably shop on mobile.

Shopify Sidekick GPT also includes a link to the Shopify Editions Winter 2024 updates for more information.

2. Name Generator - Best for brainstorming Shopify store names

One of the first challenges of starting a new Shopify store is coming up with the perfect name.

It's the first thing customers see, so it needs to be memorable, relevant to what you sell, and easy to pronounce.

Luckily, the Name Generator GPT can help!

Name generator GPT

This GPT is designed to brainstorm unique and catchy names for your store.

Example of output

Let’s say you’re opening a store that sells eco-friendly clothing.

You can input a prompt like:

Suggest a list of names for an eco-friendly clothing Shopify store.

Since the prompt is not so detailed, the GPT will ask you some further questions:

Name generator GPT output

After answering these, here's what the GPT came up with:

Name generator GPT output 2

Look through the generated names and pick the ones that resonate with you. For example, "GreenElite" or "Verdant Vogue" could be cool!

Tip: If you don't like the names from this GPT, check out our 10 tips for picking a store name here!

Once you've found the perfect name, go to your Shopify admin panel and update your store name under the settings tab:

How to change your Shopify store name

You can also purchase a domain that matches your store name from a provider like NameCheap.

3. Brand Architect - Best for branding

With a strong Shopify store brand, you'll build more trust, encourage repeat customers, and stand out from your competitors.

It is what makes your store unique and memorable to customers.

And the Brand Architect GPT helps you build that brand!

Brand Architect GPT

Example of output

To use it, select one of the opening questions or formulate your own:

Brand Architect GPT output

The GPT will ask for more information about your store. Answer the questions and you can ask the GPT to generate your core values, mission statement, and more:

Brand Architect GPT example

Remember that you can always tweak and customize these elements until they perfectly match your brand identity!

4. Target Audience Persona GPT - Best for describing target audiences

Knowing who your customers are helps you tailor your marketing creatives, products, and overall customer experience.

The Target Audience Persona GPT helps you create detailed personas of your ideal customers, making it easier to connect with them:

Target audience persona GPT

Example of output

Using the Target Audience Persona GPT is straightforward.

Start by choosing one of the opening sentences and add some details about your store.

The GPT will create detailed profiles of your ideal customers, including demographic information (age, gender, location), interests, behaviors, pain points, and more:

Target audience persona GPT example

As you can see, the output is super detailed!

This persona helps you visualize and understand your ideal customer, making it easier to create targeted marketing campaigns for your Shopify store.

Here are two last tips to get the most out of the Target Audience Persona GPT:

  • Be specific. The more specific your input, the more accurate the personas. Include details about your products and what makes them unique.
  • Think about pain points. Identify common problems your target audience faces and how your products solve them.

5. Listing Description Generator - Best for writing product descriptions

Writing product descriptions can be a time-consuming task, especially when you have many products in your Shopify store.

At the same time, good product descriptions are essential because they help customers understand your products, persuade them to make a purchase, and even help your store's SEO.

The Listing Description Generator custom GPT can make this process more efficient:

Listing description generator GPT

Example of output

To use this GPT, enter some basic information about your product and ask it to write a Shopify store product description:

Listing description generator GPT example

As you can see, it's a great starting point for your product description!

Here's what we liked about it:

  • Unique selling points. It clearly highlights the product's distinctive features, such as its handmade aspect and unique design. Plus, it highlights the practical benefits.
  • Emotional appeal. The description is written in a way that encourages the visitor to imagine using the product in their daily lives.
  • Scarcity and urgency. Encourages immediate purchase by noting the limited edition nature of the product.
  • Call to action. It strongly encourages the reader to take action at the end.

6. HelpCenter - Best for creating Shopify FAQ pages

Did you know that some Shopify apps also use custom GPTs?

HelpCenter is one of them!

HelpCenter Shopify app

It's one of the best Shopify apps to create your FAQ page and display all common customer questions in a clear overview.

Example of output

HelpCenter uses a custom GPT to analyze your store and generate an unlimited number of FAQs:

HelpCenter create FAQs with GPT

7. Liquid Programming GPT - Best for Shopify liquid coding

If you want to customize your Shopify store beyond the basics, Liquid programming is the way to go.

Liquid is Shopify’s templating language.

It allows you to create dynamic content and customize the look and feel of your store.

So, for those who aren’t coding experts, the Liquid Programming GPT can be a lifesaver!

Liquid programming GPT

It makes writing and understanding Liquid code a lot easier.

With this GPT, you can customize your store, create dynamic content for it, and add advanced features that aren’t available through default Shopify settings!

Example of output

Let’s say you want to show a banner that shows how many people are viewing the product page.

You can literally take a screenshot of a banner from a different store that you like, and ask the GPT to recreate it:

Liquid programming GPT example

Awesome, right?

Once you have the code, here is how to integrate it into your Shopify store:

  1. Access theme code. In your Shopify admin panel, go to “Online Store” and then “Themes.” Click on the three dots next to "Customize" and select “Edit code.”
  2. Locate template files. Find the appropriate template file where you want to insert the Liquid code. For example, product pages are usually in “product.liquid.”
  3. Insert generated code. Copy and paste the code generated by the Liquid Programming GPT into the correct location within the template file.

If you're stuck somewhere or it doesn't work, simply ask the custom GPT for more guidance!

Lastly, always try to test the generated code before applying it to your live store.

8. Shopify's Help Center Assistant GPT - Best for Shopify-specific questions

Running a Shopify store often comes with questions specific to the platform.

For example, you may get stuck on setting up a feature or troubleshooting an issue.

In those cases, Shopify's Help Center Assistant GPT is your go-to resource!

Shopify's help center assistant GPT

It's hosted directly on Shopify's Help Center and it's designed to provide quick, accurate answers to all your Shopify-related questions.

The best part is that the answers are personalized for your specific Shopify store, and if the GPT cannot help you with your specific situation, you will be automatically connected with Shopify's support team!

Example of output

Let’s say you want to know how to set up a discount code for your store.

You ask the Help Center Assistant:

How do I create a 10% discount code on Shopify that only works for customers who have never ordered before yet?

The GPT will respond with simple, actionable advice:

Shopify's help center assistant GPT example

Give it a try the next time you have a question, and see how it can simplify things!

9. Fully SEO Optimized Article - Best for Shopify SEO and blogging

One marketing strategy to attract more visitors to your Shopify store is to rank higher in search engine results.

An effective way to do this is by creating SEO-optimized blog articles.

Luckily, you don't have to wipe the idea from the table in that case, because this custom GPT speeds up the process!

However, creating high-quality blog articles can be very time-consuming, and it's not worth putting in all this time if SEO isn't your primary focus.

Fully SEO optimized article GPT

Example of output

Here is an example of what the GPT outputs when you ask it to write a blog about "How to prevent your cat from scratching and damaging your sofa".

Fully SEO optimized article GPT example

As you can see, it's a full-length blog article, complete with:

  • An SEO-optimized title
  • A Meta description
  • Your product mentioned naturally in the text
  • And FAQs!

10. Zipchat - Best for customer service

Zipchat is a custom GPT chatbot designed to convert more sales, automate customer support, and provide real insights. You can find it on the Shopify App Store:

Zipchat Shopify app

It’s great for improving customer interaction, and everyone knows that happy customers are more likely to make repeat purchases and recommend your store to others!

Example of output

Let’s say a customer visits your Shopify store and is interested in a product but has a few questions.

In this case, Zipchat can proactively start a conversation, answer questions about the product, recommend complementary items, and even handle objections about price or features:

Zipchat demo store

As you can see, it provided a great answer to the price objection!

Best of all:

  • Deploying Zipchat can be done in less than five minutes
  • It adapts to your brand's voice and style
  • It can help track orders and provide tracking links to customers
  • And it speaks 95 languages!

11. Copywriter GPT - Best for marketing your Shopify store

Marketing is a crucial aspect of running a successful Shopify store.

It involves creating engaging content that attracts customers, promotes products, and builds your brand.

Copywriter GPT can help you create engaging marketing content like Facebook ad headlines, social media updates, and email campaigns:

Copywriter GPT

Example of output

Let’s say you’re launching a new skincare product and need to create a launch teaser email.

You can input a prompt like:

Can you help me write a launch teaser email for a new skincare product that will be shortly released for my Shopify brand? The product will be a new organic face cream that is hydrating and reduces wrinkles.

Copywriter GPT might generate an email like this:

Copywriter GPT example

Cool, right?

12. LangShop - Best for translating your Shopify store

Expanding your Shopify store to international markets can significantly increase your sales.

However, one of the biggest challenges is overcoming language barriers.

That’s where LangShop comes in:

LangShop Shopify app

LangShop is an AI-powered GPT language translator listed on the Shopify App Store.

It translates your store to provide content in your customers’ native language, which improves their shopping experience and increases trust.

Example of output

Imagine you’re selling handcrafted jewelry and want to expand your market to French-speaking countries.

LangShop can translate all your product descriptions, blog posts, and even your checkout process into French!

LangShop demo store

Langshop uses ChatGPT-4 as the standard for the translations, but you can also opt for DeepL Pro or hire a native translator for the most accurate translations.

13. Ecommerce Platform Advisor - Best for comparing Shopify to other platforms

While Shopify is an amazing ecommerce platform, you might occasionally wonder if it's really the best for your needs.

In that case, the Ecommerce Platform Advisor GPT can be super helpful with comparing Shopify with other ecommerce platforms!

Ecommerce Platform Advisor GPT

Disclaimer: The Ecommerce Platform Advisor GPT is created by the Do Dropshipping team.

Comparing ecommerce platforms helps you ensure you choose a platform that aligns with your business goals and get a clear picture of the features of each platform.

Example of output

Suppose you are deciding between Shopify and WooCommerce for your online store.

In that case, you might ask a question like:

I'm decided between Shopify and WooCommerce for my online store. I'm a small business and need an ecommerce platform that has strong SEO tools, easy integration with payment gateways, and is budget-friendly.

The Ecommerce Platform Advisor might generate a comparison like this:

Ecommerce Platform Advisor GPT example output

You can try out Ecommerce Platform Advisor for yourself here!

Can you integrate custom GPTs with Shopify?

Absolutely!

You can integrate custom GPTs from OpenAI's GPT store with your Shopify store.

It can allow you to automate various tasks, but spoiler alert: it's not the most beginner-friendly thing to do.

Here is a general overview of the steps that are involved:

  1. Select the right GPT. Browse OpenAI’s GPT store and choose a custom GPT that fits your needs.
  2. Create an API key. Once you’ve selected your GPT, create an API key in your OpenAI account. This key allows you to connect the GPT to your Shopify store.
  3. Install a Shopify App for integration. Use a Shopify app that facilitates the integration of external APIs. An example is Zapier:
How to connect Shopify to ChatGPT with Zapier
You can check out this page to learn more!
  1. Set up the integration. Configure Zapier to use your OpenAI API key. Define the actions and triggers you want the GPT to handle. For example, set up the GPT to respond to automatically generate product descriptions.
  2. Test the integration. Before going live, test the integration to ensure everything works as expected!

Can you create a dedicated GPT for your Shopify store?

Yes, you can create a custom GPT on OpenAI yourself and train it on your store's data!

To do so, you'll need a ChatGPT Plus subscription, which currently costs $20 per month:

How to upgrade to ChatGPT Plus

Next, you can create a new custom GPT by clicking on this link.

The great thing is that ChatGPT will guide you through the creation of your custom GPT!

How to create a custom GPT

Unfortunately, you currently cannot simply add your store URL to train the GPT on your store data.

What you can do is upload your Shopify store's data by exporting the relevant information and then integrating it with the GPT.

Here are the steps to upload your Shopify store data:

  1. Export your data from Shopify:
    • Go to your Shopify Admin.
    • Navigate to Products and click Export to get a CSV file of your product catalog.
    • Similarly, export any other necessary data such as orders, customer details, and store policies.
  2. Format the data:
    • Ensure the exported CSV files are well-organized and clean.
  3. Upload the data to GPT:
    • You can upload the CSV files under the "Knowledge" heading:
How to train a GPT on Shopify store data

Summary

Before we go to the conclusion, we've created a quick summary of this article for you, so you can easily remember it:

  • GPT technology, created by OpenAI, can generate human-like text and is widely known.
  • OpenAI has launched a GPT store with custom GPTs designed to help Shopify store owners.
  • These custom GPTs can improve various aspects of your Shopify store, such as customer service and marketing.
  • One such tool is Shopify Sidekick, which offers advanced financial analysis and smarter automation for Shopify stores.
  • Another tool is the Name Generator GPT, which helps you brainstorm unique store names.
  • You can integrate custom GPTs with Shopify using tools like Zapier for various automated tasks.
  • You can create a dedicated GPT for your Shopify store by subscribing to ChatGPT Plus and uploading your store's data.

Conclusion

You’ve seen just how powerful and versatile custom GPTs can be for your Shopify store.

Whatever task you're looking to complete, there’s a custom GPT available that can help you achieve it.

So, why wait?

Try out these custom GPTs and see how they can upgrade your Shopify store.

Good luck, and happy selling!

Want to learn more about Shopify?

Ready to move your Shopify store to the next level? Check out the articles below:

Plus, don’t forget to check out our in-depth how to start a Shopify store guide here.

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